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ICE Systems Course

In-Car entertainment or ICE is inherently a combination of hardware and software components which provide audio and video media feeds. Originally, these audio and media feeds were restricted to entertainment elements such as songs and movies but today they also include automotive navigation systems, USB and Bluetooth connectivity, Carputers, in-car internet and WiFi as well. Additionally, these ICE systems were once controlled by dashboard knobs and dials but are today integrated with the steering wheels and even hands-free voice control systems. The growing generation of technology savvy population requires all kinds of facilities, features, media and more on the go, apart from their workplace and homes. In such situations, ICE plays a big role in integrating all these elements in the car to provide seamless infotainment and connectivity while travelling in the car. Earlier considered as a luxury and only integrated in high segment cars in developed nations, ICE systems are slowly gaining popularity among the middle segment cars with increasing affordability and cost effectiveness.


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Course Details

This ICE systems online training course is structured to provide the required knowledge of the various latest ICE systems that can be integrated in vehicles of all segments and levels. The course focuses not just on the technical and engineering aspects of ICE systems but also on the market features and financial viability elements in order to provide the requisite knowledge to organizations about the advantages of the domain. Through this in-car entertainment systems online course, trainees of an organization will be able to successfully develop ICE system models that can be distributed in the market and gain profits of the required levels. The course covers all the elements of ICE including car audio such as speakers, sub woofers, enclosures, amplifiers and more; Car video such as dashboard panel screens, behind the seats panels, etc.; Bluetooth connectivity, voice control, steering wheel control and more. This course has no pre-requisites and only general knowledge of vehicles and interiors will suffice to successfully complete this course.


Introduction to the market of ICE systems

  • DEFINITION OF THE MARKET
  • LIFECYCLE OF THE INDUSTRY
  • EVOLUTION OF THE INDUSTRY
  • DYNAMICS OF THE MARKET

UNDERSTANDING DRIVERS

  • Improving a customer's driving experience
  • Single processor for reduced cost and improved product efficiency
  • High-end and luxury car segment growth
  • Differentiation factor

RESTRAINTS AND CONSTRAINTS

  • Issue of privacy & security of data accesses in ICE System

OPPORTUNITIES IN THE MARKET

  • MID SEGMENT CAR MARKET OPPORTUNITIES

IMPORTANT ISSUES IN THE DOMAIN

  • HOW TO KEEP PACE WITH CONSUMERS

HOW TO WIN IMPERATIVES

  • HOW TO OVERCOME DRIVER DISTRACTION

CHALLENGES IN OVERCOMING DRIVER DISTRACTION

  • NEED OF AUTO-OEM FOR REDUCTION IN PRICES

PORTER'S FIVE FORCES ANALYSIS IN THE ICE INDUSTRY

  • BARRIERS TO ENTRY
  • THREAT FROM SUBSTITUTES
  • RIVALS
  • BUYER'S POWER
  • SUPPLIER'S POWER

UNDERSTANDING VALUE CHAIN

  • THE NAVIGATION SYSTEM IMPLEMENTATION
  • DVD PLAYERS USAGE (REAR SEAT ENTERTAINMENT)
  • DISPLAY FOR FRONT SEATS
  • RADIO IMPLEMENTATION
  • ACCESSORIES ANDTHEIR ADVANTAGES
  • MIDDLEWARE PROPERTIES
  • SERVICES THROUGH ICE
  • SYSTEM INTEGRATORS FOR USE IN ICE
  • AUTO-OEM IMPLEMENTATIONS
  • AFTERMARKET PARTS AND THEIR FEATURES

IN-CAR ENTERTAINMENT (ICE) AND THE INFORMATION SYSTEM MARKET ON THE BASIS OF PRODUCTS

  • INTRODUCTION TO THE DOMAIN
  • ICE SYSTEM OPERATIONS

THE AUDIO UNIT

  • THE RADIO UNIT

THE DISPLAY UNIT

  • REAR SEAT ENTERTAINMENT IMPLEMENTATION AND FEATURES
  • IMPLEMENTING THE NAVIGATION UNIT
  • THE INTEGRATION OF SOFTWARE PLATFORM

THE MARKET OF IN-CAR ENTERTAINMENT & INFORMATION SERVICE

  • RADIO SERVICES AND FEATURES
  • NAVIGATION SERVICES IN ICE
  • COMMUNICATION (INTERNET) SERVICES WITH ICE

IN-CAR ENTERTAINMENT (ICE) AND THE INFORMATION SYSTEM MARKET ON THE BASIS OF APPLICATIONS

  • ENTERTAINMENT FEATURES AND IMPLEMENTATION

LOCATION BASED SERVICES IN ICE

  • PROVIDING NAVIGATION SERVICES (GPS)

COMMUNICATION IN INCE

  • SMARTPHONE-ENABLED CONTENT WITH ICE SUCH AS INCOMING - OUTGOING TEXT MESSAGES, MAKING PHONE CALLS, ETC.
  • INTERNET RELATED SERVICES SUCH AS MOVIES, GAMES, SURFING, SOCIAL NETWORKING, TRAFFIC CONDITIONS, SPORTS SCORES, AND WEATHER FORECASTS
  • PROVIDING INFORMATION ON DEMAND WITH ICE

FUTURE APPLICATIONS OF ICE

  • E-COMMERCE THROUGH ICE SUCH AS TOLL PAYMENT, PARKING PAYMENT ETC
  • THE VARIOUS LOCATION BASED SERVICES THROUGH ICE

IN-CAR ENTERTAINMENT (ICE) AND THE INFORMATION SYSTEM MARKET ON THE BASIS OF TECHNOLOGY

  • INTRODUCTION TO THE VARIOUS ICE TECHNOLOGIES
  • ADVANTAGES OF CONNECTED CARS
  • IMPLEMENTING CLOUD COMPUTING THROUGH IN-CAR INFOTAINMENT

INSTALLATION METHODOLOGIES FOR ICE

  • OEM INFOTAINMENT SYSTEMS AND THEIR INSTALLATION
  • AFTERMARKET INFOTAINMENT SYSTEMS AND THEIR INSTALLATION

SMARTPHONE (CELLULAR CONNECTIVITY) INTEGRATION WITH ICE

  • BLUETOOTH INTEGRATION
  • WI-FI INTEGRATION

SOFTWARE PLATFORM INTEGRATION

  • OPEN SOURCE SOFTWARES AND THEIR ADVANTAGES
  • CLOSED PLATFORMS AND THEIR INSTALLATION

THE GROWTH OF HUMAN MACHINE INTERFACE (HMI)

  • VOICE RECOGNITION AND SPEECH RECOGNITION FEATURES FOR CARS
  • TOUCHSCREENS IMPLEMENTATION

IN-CAR ENTERTAINMENT (ICE) AND INFORMATION SYSTEM MARKET ON THE BASIS OF GEOGRAPHY

  • INTRODUCTION TO THE VARIOUS ICE SEGMENTS OVER THE GLOBE
  • NORTH AMERICA
  • EUROPE
  • APAC
  • ROW

COMPETITIVE LANDSCAPE

  • MARKET SHARES IN ICE ALL OVER THE GLOBE
  • NEW PRODUCTS DEVELOPMENTS AND INNOVATIONS
  • MERGERS & ACQUISITIONS OVER THE GLOBE
  • STRATEGIC PARTNERSHIP/ALLIANCE/COLLABORATION OPPORTUNITIES

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