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Manage Data And Workflow In Adobe Campaign V6

This web-based training course on Manage data and workflow in Adobe Campaign V6 functionality, administration and development, is available online to all individuals, institutions, corporates and enterprises in India (New Delhi NCR, Bangalore, Chennai, Kolkatta), US, UK, Canada, Australia, Singapore, United Arab Emirates (UAE), China and South Africa. No matter where you are located, you can enroll for any training with us - because all our training sessions are delivered online by live instructors using interactive, intensive learning methods.

Managing data and workflow through the campaign management platform of Adobe Campaign V6 is a great method of sourcing data and analyzing it for structuring the workflow of the campaigns that an organizations wishes to deploy. Through the Adobe Campaign data management platform, data is not only sourced but also manipulated to be customized and organized as per the requirements of the organization. Thus, the workflow is exactly suited to the company’s needs and the campaigns are structured to provide the right amalgam of information and results. Working across multiple channels both traditional and advanced, Adobe Campaign provides possibilities of manipulating data and creating workflows which can be leveraged to develop effective campaign models. The data can be routed from channels such as emails, direct mails, social media and many other channels. The fundamental aim of managing data and creating workflow through Adobe Campaign V6 is to provide the campaign team with the correct mix of information which can help them make the right decisions and predictions for their campaign.


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Course Details

This Data management and workflow in Adobe Campaign Course is structured to provide the trainees with an in-depth view of how Adobe Campaign works and how it integrated with the Adobe Marketing Cloud. The Adobe Marketing Cloud will be in focus through-out the course and the integration with its other modules will be detailed upon. Through this Adobe Campaign V6 data management online training course, trainees will learn to manage data in an efficient manner. This will include sourcing data from various media, manipulating data and extracting the required information and then further creating workflows to go with the design of the Campaign models. Every channel and media from which data can be sourced will be covered and the various methods of manipulating data will be elaborated upon. This Adobe Campaign marketing online course has no pre-requisites as it is just a small part of the entire Adobe Campaign tool but it will be beneficial if the trainees have knowledge of marketing and campaign management. Basic knowledge of Adobe Cloud will be an added advantage.


  • Overview of Adobe Campaign Manager
  • Measure and optimize digital experiences
  • Accelerate marketing performance
  • Shifting to digital with Adobe Marketing Cloud
  • Consistent personalized experiences
  • The business challenge
  • Methods to engage and retain customers
  • Understanding the right combination of data, insights, and digital content
  • Managing strategies and collaborations
  • The implementation of Adobe Marketing Cloud
  • How to measure, personalize, and optimize marketing campaigns and digital experiences
  • Reaching optimal marketing performance
  • Combining data, insights and digital content
  • Delivering the optimal brand experience to the customers
  • Combine data across solutions and third-party data sources
  • Using CRM, POS, email, and survey
  • Creating a single view of the customer
  • Using predictive analytics to understand customer’s wants and needs
  • Accessing Adobe Marketing Cloud solutions from one centralized platform
  • Visualize, socialize, and collaborate across teams
  • Accurately forecast and continually optimize digital marketing mixes
  • Manage, deploy, track, and monetize social programs.
  • Store, assemble, and distribute digital assets
  • Deliver high-quality brand, campaign, and content experiences
  • Add, alter, and deploy marketing tags on website
  • Prepare data for targeting, personalization and reporting

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